We are staring at a wire-free communication era: Sandeep Goyal

Interview with ex-chairman & JV partner of Dentsu in India

Source: www.business-standard.com

We are staring at a wire-free communication era. Advertising and media consumption will therefore change. The shift has already begun and it will only accelerate in the next few years. So what many agencies are now doing may no longer be relevant. I think people in the ad sector need to realize this and work in this direction if they wish to be ahead of the curve…

See on Scoop.it#Communication

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